- He knows the history and present of visual arts, fashion design and visual communication (K1_W02); - He knows the history and present of visual arts, fashion design( K1_W03); - He has knowledge about the formation of visual perception in human history (K1_03); - He has knowledge about elementary issues of image building: light, form, rhythm, structure and color (K1_W05); - Has knowledge of printing techniques and paper (K1_W07); - Has basic ability to navigate in Adobe Photoshop and Illustrator environments(K1_W14); - Has knowledge to critically evaluate self and others in situations related to the design process (K1_W18);

- Knows how to create and realize his/her own design and artistic concepts, achieving intended aesthetic, functional, technical and commercial goals (K1_U01); - Knows how to use appropriate elements of design and artistic workshop in the field of fashion design and visual communication (K1_U02); - Knows how to make his/her own judgments on analyzed issues (K1_U03); - Knows how to cooperate and work with others in a teamwork (K1_U04) - Has the ability to creatively and innovatively realize artistic projects and undertakings (K1_U15); - Has the ability to prepare a professional presentation and to present his/her own projects in public (K1_U18); Is proficient in using computer programs and knows how to apply these skills to undertake independent and out-of-the-box design solutions (K1_K04).

- Is capable of continuous self-education in the area of his/her design profession (K1_K01); - Is capable of independent design and artistic work. Including independent analysis and interpretation of information, development of ideas, preparation of documentation and presentation (K1_K02); - Is capable of proper organization of own work (K1_K03) - Is capable of effective use of imagination, intuition, emotionality, and creative and flexible thinking (K1_K05); - Is capable of adapting to new circumstances and controlling his/her own behavior to the extent that public presentations are possible (K1_K06) - Is sensitive to aspects of the surrounding world, an insightful observer of reality( K1_K08); - Is capable of social communication within the framework of teamwork especially: cooperation, negotiation, collaboration, presentation of their own views and accepting the views of others (K1_K08); - to deepen their skills in a dynamically changing mental and visual reality.