- individual projects

- group projects

- discussion and didactic dialogue (hybrid mode, including on-line)

- monographic lectures (on-line mode)

- knowledge of basic visual communication concepts;

- knowledge of basic graphic programs;

- associating relations between form, function and building visual message;

- successful completion of the second year;

For the semester project: execution of the project in accordance with the adopted assumptions. Presentation before the Faculty Committee should include: boards presenting the solution, scale models or prototypes (depending on the topic), design documentation in the form of sketches, visualization and models, and a multimedia presentation showing the assumptions, design process and the final solution.

In the case of a thesis project: execution of an undergraduate project and its public defense. The undergraduate project is to test the skills in visual information design. The undergraduate diploma may be the realization of a design for a publication, a piece of space or a message, emphasizing an innovative way of shaping visual information. The project is evaluated by an examination committee whose members sovereignly assign grades for the project. The final grade for the project is the average of the grades awarded by the committee members.

The Bachelor's project is carried out in a selected design studio.

Evaluation criteria

- evaluation of the artistic and technical level of the design solution;

- evaluation of the degree of innovation of the design solution;

- evaluation of the quality of the project presentation, which consists of a graphical representation of the concept on the boards, the implementation of the model and the lecture combined with a multimedia presentation;

- evaluation of the degree of involvement in the project and the ability to effectively translate the guidance and guidelines obtained during training, discussions and didactic dialogue (master-student relationship);

Grading scale - in accordance with the Regulations of the Academy of Fine Arts in Warsaw

Purpose of the course

To deepen students' experience in using typography in the design process. During the course, isolated skills known from previous years are consolidated through training and combined into an integral process called design design. These skills such as shaping form, structural and technological design, designing function, understanding market, social and economic conditions will be enriched by visual communication issues, including typography and graphic design.

Curriculum contents

In semester V, VI, and VII (if the studio does not have an undergraduate degree in semester VII), two design topics are pursued:

1. Extended research topic - defined in an open way, allowing free interpretation of the problem. The realization of this theme is dependent on the student's interests, related to his/her own concept of shaping the design experience. There is considerable freedom in the choice of the area of design, with the indication of the design of: corporate identity, periodical publication, book publication, set of posters, typeface, website, etc. The method of presentation of the project is determined individually, depending on its specificity.

2. Simpler project task - defining concretely both the conditions and subject of the project. The task aims to explore the use of various graphic means and design strategies. The assignment specifies equal requirements for all to present the project with a large amount of design work in specific graphic programs.

In semester VII (if there is an undergraduate diploma in the studio in semester VII) only the undergraduate diploma project is carried out.

Jost Hochuli „Detal w typografii”, 2009

Gavin Ambrose, Paul Harris „Layout - zasady /kompozycja/zastosowanie”, 2008

Kimberly Elam „Siatki, czyli zasady kompozycji typograficznej”, 2019

Adrian Frutiger, „Człowiek i jego znaki”, 2010

Hans Rudolf Bosshard „Reguła i intuicja. O rozwadze i spontaniczności projektowania”, 2017

Hoeks Henk, Lentjes Ewan „Triumf typografii. Kultura, komunikacja, nowe media”, 2017

Robert Bringhurst „Elementarz stylu w typografii”, 2018

Gavin Ambrose, Paul Harris „Twórcze projektowanie”, 2008

The share of each type of learning outcome in the total learning process

Marking on a scale from 1 to 3 crosses

Teaching of skills +++

Transfer of knowledge +

Attitude shaping ++

Method of checking the achievement of intended effects together with their percentage share in the final mark

- periodic reviews - 10%

- project development presented during the revisions - 40%

- final presentation of the project - 50%

Total student's contribution to reach objectives in hours

Total number of hours divided into :

- contact hours (corrections, conversation classes) - 120 hours.

- time for reading - 10 hours.

- time to prepare for classes - 60 hours.

- time to prepare for the final show - 20 hours.

Total semester V and VI - 210 hours each - 7 ECTS credits

The total number of hours divided into :

- contact hours (corrections, conversation classes) - 120 hours.

- time for reading - 10 hours.

- time to prepare for classes - 75 hours.

- time to prepare for the final show - 35 hours.

Total semester VII (if in the semester VII there is no BA degree program) - 240 hours - 8 ECTS credits

Total hours broken down into :

- contact hours (corrections, conversation classes) - 120 hours.

- time for reading - 30 hours.

- time for research and preparation for classes - 200 hrs.

- time to prepare for the final show - 100 hours.

Total semester VII (in case if in semester VII there is BA degree) 450 hours - 15 ECTS credits

Pre-requisites

Review of available sources (websites, publications, film materials, exhibitions) to acquire knowledge and learn about existing design solutions related to design topics.

Requirements for teaching aids

- specialized library

- computer laboratory with Internet access

- classroom equipped with a multimedia projector;