(en)Pole | (en)Opis | ||||||
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Course type |
Mandatory training directional GTK (Group Directional Content) |
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Didactic methods |
Lectures, observing and common analysis of the initial situation, |
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Language of lecture | polski; | ||||||
Prerequisites |
znajomość podstawowych pojęć z dziedziny projektowania; kojarzenie zależności pomiędzy formą a funkcją znajomość podstawowych zagadnień typografii i komunikacji wizualnej, znajomość programów graficznych; umiejętność modelowania trójwymiarowego; pozytywne zaliczenie II roku; |
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Final requirements |
Implementation of the bachelor's project and its public defense. The bachelor's project is to check skills in shaping subjects conditioned by market, usage, technology and environment requirements. A bachelor's diploma can be a project of a subject, a fragment of a space or a message, emphasizing the innovative way of shaping and constructing designed objects. The project is evaluated by an examination board, whose members independently award the project grade. The final grade of the project is the average of grades awarded by committee members. The bachelor's project is implemented in a selected design studio. |
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The form of passing the course (assesment methods and criteria) |
egzamin |
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Teaching goals (program content, subject description) |
The aim of the course is to introduce issues in the field of modern branding and product design, with particular emphasis on the role of packaging in the process, an attempt to place them in the context of the process of changes the market, in particular, the circular economy, sustainable development and the world of visual communication in general. |
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Compulsory literature used during classes |
Bill Stewart 2009 „Projektowanie opakowań” |
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Additional literature recommended for the student's self learning |
Alina Wheeler 2010 „Kreowanie marki” Matthew Healey 2008„ Czym jest branding?” Bo Bergstrom 2008 „Komunikacja wizulana” |
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Learning outcomes |
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Description of the requirements for the studio, workshop or teaching aids |
The studio should be equipped with a projector, workshop space for making mock'ups, and the option of presenting collections at the Design Department to students (contemporary and historical examples of design and communication through packaging from previous years), which requires a separate room |
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The weekly number of hours of classes or lectures, the number of ECTS points assigned to the subject and information on the form and completion of the subject are included in the study program and Course Cataloque (information is displayed in Akademus system) |
(en)studia | status | (en)czas[h] | ECTS | (en)forma | pass |
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Design / product and visual communication design s.7 | (en)d | 120 | 15 |
exercise 120h |
exercise
[pass] |